33 WAYS TO GROW YOUR APPAREL BRAND IN 2019

ENTREPRENEURSHIP

1. Nail your core values

2. Have a defined business goal

3. Grow your e-commerce

4. Invest in software and tools

5. Outsource where you can

6. Increase your margins

7. Optimize your backend

8. Make the numbers a numbers game

COLLECTION AND PRODUCTS

9. Know your supply chain partners

10. Get feedback — take it in, what can you improve?

11. Consolidate suppliers and manufacturers

12. Innovation

13. Cut the tail

14. Use colors strategically

15. Analyze your figures

16. Have a clear product range, price structure and “individual” products that don’t cannibalize on each other

MARKETING AND SALES

17. Increase sustainability. One collection at a time

18. Focused on your customers’ needs

19. Keep track of inventory

20. Transparency

21. Human support

22. Scale up social media

23. Community

24. 80/20 rule

25. Increase your customer’s experience

26. Service service service

27. Speak your customers’ language

28. Use up-selling and cross-selling

29. Listen!

30. Streamline your logistics

31. Grow your email list

32. Diversify your sales channels

33. Evolve

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